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An epic display of Google AI.

All the magic of Gemini, your AI assistant, on Pixel's largest screen.
From £1,549
Save £200
or £64.54/month with 24-month financing*

An epic display of Google AI.

All the magic of Gemini, your AI assistant, on Pixel's largest screen.
From £1,549
Save £200
or £64.54/month with 24-month financing*
Colour: Obsidian
Angled close-up of a Pixel 9 Pro Fold in Obsidian colour. The back camera is featured and the internal screen peeks out over the top.
Angled close-up of a Pixel 9 Pro Fold in Obsidian colour. The back camera is featured and the internal screen peeks out over the top.
The back, side and open display of a Pixel 9 Pro Fold in Obsidian colour. The immense screen displays a variety of vibrant colours.
The back, side and open display of a Pixel 9 Pro Fold in Obsidian colour. The immense screen displays a variety of vibrant colours.
Angled close-up of the front screen of a Pixel 9 Pro Fold in Obsidian colour. The internal screen peeks out over the top.
Angled close-up of the front screen of a Pixel 9 Pro Fold in Obsidian colour. The internal screen peeks out over the top.
The front of an open Pixel 9 Pro Fold, positioned sideways, in Obsidian colour. Its two screens display an array of colour.
The front of an open Pixel 9 Pro Fold, positioned sideways, in Obsidian colour. Its two screens display an array of colour.
1 / 4
Angled close-up of Pixel 9 Pro Fold in Porcelain colour. The back camera is featured, and the internal screen peeks out over the top.
Angled close-up of Pixel 9 Pro Fold in Porcelain colour. The back camera is featured, and the internal screen peeks out over the top.
The back, side and open display of a Pixel 9 Pro Fold in Porcelain colour. The immense screen displays a variety of vibrant colours.
The back, side and open display of a Pixel 9 Pro Fold in Porcelain colour. The immense screen displays a variety of vibrant colours.
Angled close-up of the front screen of a Pixel 9 Pro Fold in Porcelain colour. The internal screen peeks out over the top.
Angled close-up of the front screen of a Pixel 9 Pro Fold in Porcelain colour. The internal screen peeks out over the top.
Front of an open Pixel 9 Pro Fold, positioned sideways, in Porcelain colour. Its two screens display an array of colour.
Front of an open Pixel 9 Pro Fold, positioned sideways, in Porcelain colour. Its two screens display an array of colour.
1 / 4
Unlock Gemini Advanced for a year, on us.
Get access to even more powerful AI features with the Google One AI Premium plan. Supercharge your productivity with more ways to use Gemini in Gmail and Docs. Plus, get 2 TB of cloud storage – all included in the Google One AI Premium plan. That's a total value of £227 at no cost to you (£18.99 per month after trial). For eligible users only. Recurring billing. Cancel anytime.

Gemini on Pixel.

Pixel comes with Gemini, a built-in AI assistant. And with Pixel 9 Pro or Pro Fold, you get Gemini Advanced, plus 2 TB of cloud storage, for 12 months on us.

Gemini

Get a built-in AI assistant that helps you write, plan, learn and get things done.
Go Live with Gemini whenever it’s easier to just talk things out.
Brainstorm ideas, write stories and plan big projects, events or trips.
Take a photo to get help with something that you're seeing IRL.
Pull information and get things done across multiple Google apps at once.
Summarise unread emails in Gmail.

Gemini Advanced

Your ultimate pass to Google's next-gen AI. Get everything in Gemini, PLUS:
Access to Google's most capable AI models with a 1M token context window, so you can understand documents of up to 1,500 pages.
Priority access to new features.
2 TB of storage and Gemini in Gmail, Docs and more – all included with the Google One AI Premium plan.
The thin, elegant design fits easily in your pocket.
Larger screen and Gemini for easy multitasking.
Let stunning photos and videos unfold in new ways.
Immersive, big-screen entertainment.
Powerful performance with Pixel's most advanced chip.

Gemini built in, for more AI-mazing.

Talk it out with Gemini Live.

One ask, done across your apps.

Photographers, welcome to the photo.

Add more photo to your photos.

See it. Circle it. Wow.

Design

Slim, sophisticated and super durable.

Google's thinnest foldable features silky matte glass, a redesigned camera bar, and a scratch-resistant display.
A hand holds a Pixel 9 Pro Fold in Porcelain colour. The phone is lying open across half of the open palm.
A hand holds a Pixel 9 Pro Fold in Porcelain colour. The phone is lying open across half of the open palm.

Big, beautiful displays. Inside and out.

Immerse yourself in whatever you're doing with the 80% brighter 8" Super Actua Flex inner display and 6.3" Actua outer display.,
Angled, top-down view of an open Pixel 9 Pro Fold in Porcelain colour. The back camera is featured and the internal screen peeks out over the top.
Angled, top-down view of an open Pixel 9 Pro Fold in Porcelain colour. The back camera is featured and the internal screen peeks out over the top.

Stands up to slips
and spills.

A redesigned Camera Bar with a sleek new look.

An elegant, streamlined design with a durable hinge.

Everyday help

Do almost anything, like it's nothing.

Search, save and organise info, simplify complex projects and kickstart your creativity. Effortlessly.

Gemini. Your built-in AI assistant.

Gemini. Your built-in AI assistant.

Talk it out live.

Have a natural, two-way conversation with Gemini. It follows along, even if you change the topic or switch the question mid-sentence.12

Remembers the details, so that you don't have to.

Can't recall info from a message or an image that you saved? Just ask and Pixel Screenshots searches your saved items to find it for you, quickly.

Do more things on a bigger screen.

An open Pixel 9 Pro Fold displays a photo on the left-hand side, easily being dragged and dropped into an open messaging conversation on the right.
An open Pixel 9 Pro Fold displays a photo on the left-hand side, easily being dragged and dropped into an open messaging conversation on the right.
With Split Screen, open and use two apps side by side to seamlessly multitask and get more done throughout your day.
Just drag and drop images, videos, links and text from one app to another. It's a super-fast and easy way to share.
Google Translate makes face-to-face conversations in different languages even easier. With Dual Screen support, translations appear on the inside and outside screens.
Divide. And conquer.
With Split Screen, open and use two apps side by side to seamlessly multitask and get more done throughout your day.
Pixel Camera

Stunning photos and videos, unfolding in new ways.

With an advanced triple rear camera system, flexible design and innovative AI, it's easy to snap brilliant selfies and incredible group pics, and add custom edits.
Angled close-up of a Pixel 9 Pro Fold in Porcelain colour. The back camera is featured and the internal screen peeks out over the top.
Angled close-up of a Pixel 9 Pro Fold in Porcelain colour. The back camera is featured and the internal screen peeks out over the top.

Pixel 9 Pro Fold is rated the best camera on a foldable.

Explore the advanced triple rear camera system.

A person sits smiling in a car, in dim lighting, angled towards the camera.
A person sits smiling in a car, in dim lighting, angled towards the camera.
With a dedicated 5x telephoto lens, get up to 20x Super Res Zoom, and reveal spectacular detail in even the smallest subjects.
Zoom way out to capture more of the landscape. Zoom way in to see tiny details with crisp clarity. All thanks to the 10.5 MP Ultrawide lens, now with Macro Focus.
Create vivid photos of everything from city lights to starry skies with the 48 MP main wide lens and super fast ƒ/1.7 aperture.
Crisp, sharp close-ups.
With a dedicated 5x telephoto lens, get up to 20x Super Res Zoom, and reveal spectacular detail in even the smallest subjects.

Brilliant videos, dusk to dawn.

Brilliant videos, dusk to dawn.

Tripod-free Astrophotography

Spectacular photos of the starry skies.

Spectacular photos of the starry skies.

A person stands in the dark beside two columns of rock, wearing a red light on their head. The night sky is speckled with stars.
A person stands in the dark beside two columns of rock, wearing a red light on their head. The night sky is speckled with stars.
Pro controls

More freedom to shift your focus.

More freedom to shift your focus.

A person stands out of focus holding a bright pink flower to the camera. The overlaying interface focuses on the flower.
A person stands out of focus holding a bright pink flower to the camera. The overlaying interface focuses on the flower.
A Pixel 9 Pro Fold sits in tabletop mode, with a preview of two people posing for a photo on the top half of the screen and the camera menu on the bottom of the screen.
A Pixel 9 Pro Fold sits in tabletop mode, with a preview of two people posing for a photo on the top half of the screen and the camera menu on the bottom of the screen.

A camera that works around you.

A camera that works around you.

Boost your selfie confidence.

Snap stunning, perfectly framed selfies using the powerful rear camera and the front-screen preview.

Editing is a dream on the larger screen.

Don’t just take the photo, be in it too. Add Me lets you add yourself to a photo after you take it, with just a few taps.
Did someone blink or look away? Best Take lets you combine similar photos to get one amazing group pic.
Auto frame in Magic Editor fixes crooked or over-cropped photos. Advanced AI recreates areas around the image, so that you can reframe it as you like.
Want to turn that wall into a bridge or fill the sky with pink balloons? Just type what you want to see and Magic Editor makes it happen.
Photographers, welcome to the photo.
Don’t just take the photo, be in it too. Add Me lets you add yourself to a photo after you take it, with just a few taps.
Entertainment

Big-screen entertainment from anywhere.

Whether you're at home or on the go, feel like you're part of the action with the immersive, impressive 8" inner display.
A hand holds an open Pixel 9 Pro Fold upright, displaying a film across its impressively large screen.
A hand holds an open Pixel 9 Pro Fold upright, displaying a film across its impressively large screen.

The perfect setup for hands‑free viewing.

Set your Pixel 9 Pro Fold on a surface in tabletop mode for an easy, convenient way to watch your favourites.
A Pixel 9 Pro Fold sits displaying a video on its top half and the video's details on the bottom half.
A Pixel 9 Pro Fold sits displaying a video on its top half and the video's details on the bottom half.
A Pixel 9 Pro Fold displays a men's basketball game across two-thirds of its screen, with the scores and stats below.

Multitask without missing a thing.

Watch, chat and browse at the same time with Split Screen. Stream on one side. Do something else on the other.

Multitask without missing a thing.

Watch, chat and browse at the same time with Split Screen. Stream on one side. Do something else on the other.
An unfolded Pixel 9 Pro Fold. A basketball game is on the top screen, while stats are displayed on the bottom screen.
Safety and security

Pixel helps to keep you and your info safe.

Extra protection when you're online.

Face Unlock on both screens for fast access.

Detects and filters out even more spam calls.

Performance

Game changing.
Trail blazing.

Graphic of Pixel's Tensor G4 chip
Graphic of Pixel's Tensor G4 chip

Breaks all kinds of speed limits.

With Pixel's fastest, most powerful chip yet and 16 GB of RAM, Pixel 9 Pro Fold is super quick and efficient, seamlessly delivering cutting-edge AI features.
A Pixel phone screen shows a notification for a Pixel update. It reads 'your Pixel just got better'.
A Pixel phone screen shows a notification for a Pixel update. It reads 'your Pixel just got better'.

Get the best of Google AI first.

With regular updates, Pixel brings you the latest features powered by Google AI before other phones. And it comes with seven years of OS and security updates.

Which Pixel is right for you?

Pixel 9 Pro Fold
Pixel 9 Pro
Pixel 9
X
X
X
X
X
X
Viewing
Colour: 
Obsidian
Colour: 
Porcelain
Colour: 
Porcelain
Colour: 
Rose Quartz
Colour: 
Hazel
Colour: 
Obsidian
Colour: 
Peony
Colour: 
Wintergreen
Colour: 
Porcelain
Colour: 
Obsidian
Material
Silky matt glass back with satin metal frame
Silky matte glass back with polished metal frame
Polished glass back with satin metal frame
Display
8" Super Actua Flex and 6.3" Actua
Up to 2,700 nits
Peak brightness
6.3" or 6.8" Super Actua
Up to 3,000 nits
Peak brightness
6.3" Actua
Up to 2,700 nits
Peak brightness
Camera
Advanced triple rear camera
Includes telephoto lens
Optical quality zoom
0.5x, 1x, 5x
Night Sight
Photo
Video
Pro triple rear camera
Includes telephoto lens
Optical quality zoom
0.5x, 1x, 2x, 5x, 10x
Night Sight
Photo
Video
Advanced dual rear camera
-
Optical quality zoom
0.5x, 1x, 2x
Night Sight
Photo
-
Performance
Google Tensor G4 chip
Google Tensor G4 chip
Google Tensor G4 chip
16 GB
RAM
16 GB
RAM
12 GB
RAM
24 hr+
battery life
24 hr+
battery life
24 hr+
battery life

Discover the world of Pixel.

The best of Google services comes with your new Pixel.

One year of the Google One AI Premium 2 TB plan (then £18.99 per month).
Get three months of YouTube Premium (then £12.99 per month) for new eligible users only. Recurring billing. Cancel anytime.
Enjoy six months of Fitbit Premium (then £7.99 per month) for new eligible users only. Recurring billing. Cancel anytime.,
One year of the Google One AI Premium 2 TB plan (then £18.99 per month).
Get three months of YouTube Premium (then £12.99 per month) for new eligible users only. Recurring billing. Cancel anytime.
Enjoy six months of Fitbit Premium (then £7.99 per month) for new eligible users only. Recurring billing. Cancel anytime.,

More from the Pixel portfolio.

New
Pixel Buds Pro 2
Light ears ahead.
X
X
New
Google Pixel Watch 3
Bigger screen. Bigger strides.
X
X
Pixel Tablet
Help in your hand. And at home.
X
X

More from the Pixel portfolio.

New
Pixel Buds Pro 2
Light ears ahead.
X
X
New
Google Pixel Watch 3
Bigger screen. Bigger strides.
X
X
Pixel Tablet
Help in your hand. And at home.
X
X

Add a little extra help.

New
Pixel 9 Pro Fold Case
X
X
New
45W USB-C Power Charger
X
X
New
ZAGG InvisibleShield® Glass XTR3 for the Pixel 9 Pro Fold
X
X
New
Case-Mate Lens Protector for Pixel 9 Pro Fold
X
X

Add a little extra help.

New
Pixel 9 Pro Fold Case
X
X
New
45W USB-C Power Charger
X
X
New
ZAGG InvisibleShield® Glass XTR3 for the Pixel 9 Pro Fold
X
X
New
Case-Mate Lens Protector for Pixel 9 Pro Fold
X
X

Why buy on the Google Store?

Finance your Pixel.
Finance your Pixel.
Preferred Care for added protection.
Preferred Care for added protection.
Free of charge shipping.
Free of charge shipping.
Trade in your old phone for money back.
Trade in your old phone for money back.

Frequently asked questions.

  • 1
    Gemini mobile app is available for selected devices, languages and countries. Internet connection required. Check responses for accuracy.
  • 3
    Coming soon.
  • 4
    Features may differ depending on subscription and results may vary. Google Workspace extension must be enabled. Country availability may vary. Check responses for accuracy.
  • 5
    Results are for illustrative purposes and may vary. Internet connection required. Language and country availability varies.
  • 7
    Among foldable phones in Great Britain. Measurement does not include camera bump.
  • 9
    Brightness compared to the Pixel Fold.
  • 10
    Screen has rounded corners. When measured diagonally as a rectangle, the external screen is 6.3 inches and the internal screen is 8 inches. Actual viewable area is less. Dimension may vary by configuration and manufacturing process.
  • 11
    Designed to comply with dust and water protection rating IP68 under IEC standard 60529 when each device leaves the factory, but the device is not water or dust proof. The accessories are not water- or dust-resistant. Water resistance and dust resistance are not permanent conditions and will diminish or be lost over time due to normal wear and tear, device repair, disassembly or damage. Phone is not drop/tumble proof and dropping your device may result in loss of water/dust resistance. Damage from drops, tumbles and other external forces are not covered under warranty. Liquid damage voids the warranty. See g.co/pixel/water for details.
  • 12
    Results for illustrative purposes. Check responses for accuracy. Compatible with certain features and accounts. Internet connection required. Availability may vary by device, country and language. Must be 18+ to use Gemini Live.
  • 13
    Gemini mobile app available on selected devices, languages and countries. Internet connection required. Check responses for accuracy.
  • 14
    Requires compatible apps.
  • 15
    Results may vary. Not available for all cameras, apps or modes.
  • 16
    Screen has rounded corners. When measured diagonally as a rectangle, internal screen is 8 inches. Actual viewable area is less. Dimensions may vary by configuration and manufacturing process.
  • 17
    Pixel updates for seven years from when the device first became available on the Google Store in the US. See g.co/pixel/updates for details.
  • 18
    Screen has rounded corners. When measured diagonally as a rectangle, screen is 6.3 inches (for Pixel 9 and Pixel 9 Pro), 6.8 inches (for Pixel 9 Pro XL), 6.1 inches (for Pixel 8a) and external screen is 6.3 inches and internal screen is 8 inches (for Pixel 9 Pro Fold). Actual viewable area is less. Dimensions may vary by configuration and manufacturing process.
  • 19
    HDR brightness measured at 100% on-pixel ratio. Peak brightness measured at 5% on-pixel ratio.
  • 21
    Estimated battery life based on testing using a median Pixel user battery usage profile across a mix of talk, data, standby and use of limited other features that are default in Extreme Battery Saver mode (which disables various features including 5G connectivity). Battery testing conducted on a major US operator network and based on mix of inner and outer screen (for Pixel 9 Pro Fold) in California in mid 2024 (for Pixel 9 Pro and Pixel 9), early 2024 (for Pixel 9 Pro Fold), and late 2023 (for Pixel 8a) on pre-production hardware and software using default settings, except that Extreme Battery Saver mode was enabled. Tests began with phones fully charged. Battery life depends upon many factors and the usage of certain features will decrease battery life. Actual battery life may be lower.
  • 22
    Compared to the phone's front-facing camera.
  • 23
    Some third-party apps and data may not be transferred automatically. Visit g.co/pixel/copydatahelp for information.
  • 26
    The Google One AI Premium, Fitbit Premium and YouTube Premium trial offers are available to eligible users of each service with the purchase and activation of Pixel 9 Pro, Pixel 9 Pro XL or Pixel 9 Pro Fold by 31 October 2025 for the Google One AI Premium offer and by 31 December 2025 for the Fitbit Premium and YouTube Premium offers.Must be 18 years or over. Offers expire at 11.59 p.m. GMT on 15 November 2025 for Google One AI Premium and 31 December 2025 at 11.59 p.m. GMT for Fitbit Premium and YouTube Premium. Offer only available to customers who are not current or past Google One, Fitbit Premium or YouTube Premium subscribers. Customers who have previously participated in a Google One, Fitbit Premium or YouTube Premium trial may not be eligible.Valid form of payment required at sign-up, but you will not be charged until the respective trial period expires. You can cancel your trial at no charge at any time before the trial is over. At the end of the trial period, you will be automatically charged the individual subscription price, currently £18.99/mo for Google One AI Premium, £7.99/mo for Fitbit Premium or £12.99/mo for YouTube Premium. No refunds for partial billing periods are available. Offers require a Google Account. Promoter: Google Commerce Limited, 70 Sir John Rogerson's Quay, Dublin 2 D02R296, Ireland. Return of purchased device may result in cancellation of all subscriptions. Fitbit Premium content and features may change. See youtube.com/premium/restrictions, g.co/fitbitpremium/tos and one.google.com/offer/terms-and-conditions/pixel9pro&profold for full terms.
  • 27
    With eligible device purchase. Must be 18 years or over. Offer only available to customers who are not current or past YouTube Premium subscribers. Customers who have previously participated in a past trial of YouTube Premium, YouTube Music Premium, YouTube Red or Google Play Music may not be eligible. Offer expires on 31 December 2025 at 11.59 p.m. GMT. Valid form of payment and Google Account required at sign-up but you will not be charged until the respective trial period expires. You can cancel your trial at no charge at any time before the trial is over. At the end of the trial period, you will be automatically charged the individual subscription price,of £12.99/month.. No refunds for partial billing periods are available. Promoter: Google Commerce Limited, 70 Sir John Rogerson's Quay, Dublin 2 D02R296,Ireland. Return of purchased device may result in cancellation of subscription. No refunds for partial billing periods are available, except as required by applicable law. See www.youtube.com/premium/restrictions for full terms.
  • 28
    Content and features are subject to change, are not available in all countries and may be in English only.
  • 29
    With an eligible device purchased by 15 December 2025 at 11.59 p.m. GMT. Must be 18 years or older. New and returning Premium members only. Offer expires on 31 December 2025 at 11.59 p.m. GMT. Valid form of payment required at sign up., but you will not be charged until the respective trial period expires. You can cancel your trial at no charge at any time before the trial is over. At the end of the trial period, you will automatically be charged the individual subscription price of £7.99/month on a recurring basis. No refunds for partial billing periods are available. Return of purchased device may result in cancellation of subscription. Membership cannot be gifted. Content and features may change. See g.co/fitbitpremium/tos for more details.
  • 30
    Based on third-party evaluation comparing major smartphone brands.
  • *
    Displayed colour (Porcelain) no longer available.
  • All orders that are delivered free of charge use the lowest-cost option unless otherwise noted.
  • Δ
    For trade-ins with Google Store, your estimate is confirmed at checkout. The actual trade-in value will depend on the phone's eligibility and condition after inspection. Phone trade-in credit will be issued as a refund to the form of payment used for the phone purchase at Google Store or in the form of Store credit if the purchased phone has already been returned. If the trade-in refund exceeds the cost of your new Pixel phone (before taxes), the excess amount will be provided as Store credit.
  • By subscribing, you agree to the terms for Google One and offers. See how Google handles data. Gemini Advanced and Gemini for Gmail, Docs and more are only available for those aged 18+. Gemini for Gmail, Docs and more is only available in English. Actual value is £227.88. The Google One AI Premium plan offer is available to users with the purchase and activation of a Pixel 9 Pro, Pixel 9 Pro XL or Pixel 9 Pro Fold between 7 August 2025 and 31 October 2025 at 11.59 p.m. GMT. Must be 18 years or over. Offer does not apply to Google One members billed through third-party providers, Pixel Pass members, Google One family plan members or Google One members on a 5 TB plan or above. Offer expires on 15 November 2025 at 11.59 p.m. GMT. Valid form of payment required at sign-up, but you will not be charged until the trial period expires. You can cancel your trial at no charge at any time before the trial is over. Unless cancelled earlier, Google One AI Premium will automatically charge £18.99 after the trial ends, billed on a recurring monthly basis. No refunds for partial billing periods, except as required by applicable law. Offers require a Google Account. Promoter: Google Commerce Limited, 70 Sir John Rogerson's Quay,Dublin 2 D02R296, Ireland. Return of purchased device may result in cancellation of subscription. See one.google.com/offer/terms-and-conditions/pixel9pro&profold for more details.
  • Buy Pixel 9 Pro Fold and get up to £770 back with eligible phone trade-in. Offer starts on 12/12/2024 at 00:00 GMT and ends on 06/01/2025 at 23:59 GMT. Typical representative amount: £770 for iPhone 14 Pro Max (512GB). Trade-in can only be applied with a new Pixel 9 Pro Fold purchase. Trade-in values vary based on condition, year, and configuration of your trade-in device. The traded device must be sent within 30 days of you receiving your new phone for the original estimate to be honoured. However, the trade in value is subject to change upon inspection once the phone has been received. If the post-inspection value of your phone is determined to be less than 75% of the estimate value, your phone will be returned to you. Google Store will refund your original payment method. If Google Store cannot refund your payment method, you’ll receive Google Store credit. If you finance your new phone, Google Store will refund you through the Klarna payment option and Klarna will process your refund in line with your agreement with them. If the value of your traded device is greater than the value of your new device then any difference will be issued through Google Store credit. Do not trade in your old device if you have returned your new phone to Google. In these circumstances, any refund issued will be by way of Google Store credit. Full T&Cs apply: https://store.google.com/intl/en_uk/about/device-trade-in.html
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