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Discover the new Google Pixel 10

Pixel 10

From €919
or €306.33/month with 3 monthly installments*
From €919
or €306.33/month with 3 monthly installments*

Do spectacular, on the regular.

From €919
or €306.33/month with 3 monthly installments*

Do spectacular, on the regular.

From €919
or €306.33/month with 3 monthly installments*
Colour: Indigo
A Pixel 10 in Indigo colour leaning agaisnt a tinted surface
A Pixel 10 in Indigo colour leaning agaisnt a tinted surface
The back of a Pixel 10 in Indigo colour
The back of a Pixel 10 in Indigo colour
The back and front of a Pixel 10 in Indigo colour. The screen shows colourful shapes.
The back and front of a Pixel 10 in Indigo colour. The screen shows colourful shapes.
The back, front and side of a Pixel 10 in Indigo colour. The screen shows colourful shapes.
The back, front and side of a Pixel 10 in Indigo colour. The screen shows colourful shapes.
A Pixel 10 in Frost colour leaning agaisnt a tinted surface
A Pixel 10 in Frost colour leaning agaisnt a tinted surface
The back of a Pixel 10 in Frost colour
The back of a Pixel 10 in Frost colour
The back and front of a Pixel 10 in Frost colour. The screen shows colourful shapes.
The back and front of a Pixel 10 in Frost colour. The screen shows colourful shapes.
The back, front and side of a Pixel 10 in Frost colour. The screen shows colourful shapes.
The back, front and side of a Pixel 10 in Frost colour. The screen shows colourful shapes.
A Pixel 10 in Lemongrass colour leaning agaisnt a tinted surface
A Pixel 10 in Lemongrass colour leaning agaisnt a tinted surface
The back of a Pixel 10 in Lemongrass colour
The back of a Pixel 10 in Lemongrass colour
The back and front of a Pixel 10 in Lemongrass colour. The screen shows colourful shapes.
The back and front of a Pixel 10 in Lemongrass colour. The screen shows colourful shapes.
The back, front and side of a Pixel 10 in Lemongrass colour. The screen shows colourful shapes.
The back, front and side of a Pixel 10 in Lemongrass colour. The screen shows colourful shapes.
A Pixel 10 in Obsidian colour leaning agaisnt a tinted surface
A Pixel 10 in Obsidian colour leaning agaisnt a tinted surface
The back of a Pixel 10 in Obsidian colour
The back of a Pixel 10 in Obsidian colour
The back and front of a Pixel 10 in Obsidian colour. The screen shows colourful shapes.
The back and front of a Pixel 10 in Obsidian colour. The screen shows colourful shapes.
The back, front and side of a Pixel 10 in Obsidian colour. The screen shows colourful shapes.
The back, front and side of a Pixel 10 in Obsidian colour. The screen shows colourful shapes.
Trade in your phone and save.△
Trade in your phone and save.△

All-new telephoto lens.

Twice as durable as Pixel 8.

Built with Gemini, your built-in AI assistant.

7 years of new features and updates.

Do more than you think, more easily than you can imagine.

Google AI on Pixel helps simplify your life and supercharge your creativity. Use it to brainstorm ideas, create new images, better manage your screenshots, control multiple apps with one command, and get helpful information before you even have to ask.

Share your camera in Gemini Live conversations to have a live back-and-forth chat with Gemini about what you’re seeing. Show your sitting room to get help rearranging it. Show your store cupboard to get dinner ideas using those ingredients. Or show your wardrobe to get styling tips.

Save time by asking Gemini to find information and get things done for you across your apps - like finding a brunch spot that has gluten-free dishes and then sending directions to the group chat.

Go Live with Gemini to have a natural, free-flowing conversation. Chat with Gemini to get info, brainstorm ideas or ask Gemini to do things for you across your apps. Share your screen, or add an image, file or YouTube video for a deeper discussion.

True-to-life images. Out-of-this-world editing.

Pixel 10 has an upgraded advanced triple camera system, with a new 5x telephoto lens and Super Res Zoom up to 20x. So it’s easy to capture stunning photos and videos in almost any light and make complex edits with a few taps.

A man and a woman joyfully hold hands under a blue sky.
A man and a woman joyfully hold hands under a blue sky.
A man and a woman joyfully hold hands under a blue sky.
A man and a woman joyfully hold hands under a blue sky.

With a 48 MP wide camera and Pixel’s HDR+, it’s easy to capture sharp, detailed images even in low or poor light.

Pixel 10 has an all-new 5x telephoto lens with 10x optical image quality and up to 20x Super Res Zoom for capturing incredibly sharp close-ups from a distance.

Making magical edits is effortless with Google Photos. Automatically adjust the focus with Auto Frame, or simply describe the edits you want to see with Ask Photos. Use other advanced editing features to move objects, change the background, and more.

Camera Coach uses Gemini models to read the scene, offer you suggestions, and help you find the best angle and lighting. It can even suggest the best modes for you to use.

Built to last. Designed to wow.

Pixel 10 is made using Premium, super-durable materials and 100% recycled spacecraft-grade aluminium. It’s scratch-, dust- and water-resistant, and comes with 7 years of OS and security updates, plus Pixel Drops.

Easy on the eyes, even in direct sunlight.

Pixel 10’s 6.3-inch Actua display with 3,000-nit peak brightness is sharp and vibrant, with better readability outdoors. And it has a refresh rate up to 120Hz for super smooth scrolling and switching between apps.

Easy on the eyes, even in direct sunlight.

Pixel 10’s 6.3-inch Actua display with 3,000-nit peak brightness is sharp and vibrant, with better readability outdoors. And it has a refresh rate up to 120Hz for super smooth scrolling and switching between apps.

On a serious power chip.

The all-new Google Tensor G5 chip is Pixel’s biggest performance leap yet. It’s custom built for Google’s advanced AI, with an all-day battery life, high-quality photos and videos and up to 60% more computing power.,

On a serious power chip.

The all-new Google Tensor G5 chip is Pixel’s biggest performance leap yet. It’s custom built for Google’s advanced AI, with an all-day battery life, high-quality photos and videos and up to 60% more computing power.,

Lasts 24+ hours. Charges fast.

The Pixel 10 battery can last over 24 hours - up to 100 hours with Extreme Battery Saver - and charge to 55% in about 30 minutes. Plus, it has Pixelsnap magnetic technology for effortless wireless charging that snaps into place.

Lasts 24+ hours. Charges fast.

The Pixel 10 battery can last over 24 hours - up to 100 hours with Extreme Battery Saver - and charge to 55% in about 30 minutes. Plus, it has Pixelsnap magnetic technology for effortless wireless charging that snaps into place.

Pixel helps protect you and your sensitive information.

With real-time security checks, Pixel gives you continuous protection online, theft protection and regular security updates for 7 years. It also has Car Crash Detection and Crisis Alerts to help keep you and your family safe.,

Pixel helps protect you and your sensitive information.

With real-time security checks, Pixel gives you continuous protection online, theft protection and regular security updates for 7 years. It also has Car Crash Detection and Crisis Alerts to help keep you and your family safe.,

Emergency help when you’re off the grid.

If you’re somewhere without mobile reception or Wi-Fi, Pixel can connect to emergency services via satellite to get help.

Emergency help when you’re off the grid.

If you’re somewhere without mobile reception or Wi-Fi, Pixel can connect to emergency services via satellite to get help.

Get that new-phone feeling every few months.

Your phone keeps getting better over time with regular Pixel Drops - automatic updates that boost your Pixel’s helpfulness by bringing you new and improved features for the camera, Gemini and more.

Get that new-phone feeling every few months.

Your phone keeps getting better over time with regular Pixel Drops - automatic updates that boost your Pixel’s helpfulness by bringing you new and improved features for the camera, Gemini and more.

Add a little extra help.

New
Pixelsnap Case for Pixel 10, Pixel 10 Pro or Pixel 10 Pro XL
New
Pixelsnap Charger with Stand
New
Pixelsnap Ring Stand

Add a little extra help.

New
Pixelsnap Case for Pixel 10, Pixel 10 Pro or Pixel 10 Pro XL
New
Pixelsnap Charger with Stand
New
Pixelsnap Ring Stand

Why buy on the Google Store?

Delivery at no extra charge.†
Delivery at no extra charge.†
Trade in your old phone and save.△
Trade in your old phone and save.△
Easy returns that are free of charge.
Easy returns that are free of charge.

Frequently asked questions.

An unlocked Pixel 10 is a phone that isn't tied to a specific operator. When you purchase an unlocked Pixel 10, you get to choose which operator or plan works best for you. Most phones from the Google Store come unlocked. To use a SIM-unlocked phone:
  1. Buy an unlocked Pixel phone from the Google Store.
  2. Contact a mobile operator.
  3. Follow their instructions to set up your phone with their service plan.
Pixel 10 has dual SIM functionality. You can use two SIMs: one physical SIM card and one eSIM. You can choose which SIM to use for which action, like messaging or calling. This option is called Dual SIM Dual Standby (DSDS). On the Pixel 10, if your operator allows, you can use two eSIM profiles simultaneously and connect to two 5G networks in dual SIM mode at the same time.
Yes, Pixel 10 works with 5G networks. The type of 5G service depends on both the phone model and the operator network. Learn more about 5G.
Your Pixel 10 purchase comes with a one-metre USB-C® to USB-C® cable (USB® 2.0) and SIM tool. Pixel 10 Pro and Pixel 10 Pro XL do not come with a 45W USB-C Power Charger, but this can be purchased separately.
You can trade in Google Pixel phones and phones from most other manufacturers. How much you will get for your trade-in depends on the phone, model, manufacturer and condition. During your purchase of a new Pixel phone, answer a few questions, and once we've received the phone within the specified time frame and verified its condition, you'll most likely receive the full amount of the estimated refund. Bear in mind that our trade-in partner needs to receive your phone within 30 days of you receiving your new phone, and the condition needs to match what you told us.
Switching to Pixel is easy. You can transfer your stuff, like photos or messages, from your old phone to your Pixel in a few simple steps.** Learn more about switching to Pixel. **Some third-party apps and data may not be transferred automatically. Visit g.co/pixel/copydatahelp for information.
Move your stuff over, personalise your settings and explore Pixel features to get the most out of your phone. Get more help 24/7 at g.co/pixel/support.
Visit our Help Centre to contact us and get help.
  • 1
    Check responses for accuracy. Internet connection required.
  • 2
    Internet connection required. Features may differ depending on subscription and account. Some apps require set-up. Available in select countries and languages.
  • 3
    Available to users aged 18+.
  • 4
    Results may vary. Check responses for accuracy. Compatible with certain features and accounts. Internet connection required. Available to users aged 18+.
  • 5
    Internet connection required. Features may differ depending on subscription and account. Some apps require setup. Available on select devices and in select countries and languages.
  • 6
    Not available on all cameras, apps or modes.
  • 7
    Reflects megapixels for camera sensor. Camera image resolution output may be less when using default settings.
  • 8
    Results may vary. Available to users aged 18+.
  • 9
    Results may vary.
  • 10
    Recycled aluminium is at least 12% of product based on weight.
  • 11
    Designed to comply with dust and water protection rating IP68 under IEC standard 60529 when each device leaves the factory, but the device is not waterproof or dustproof. The accessories are not water- or dust-resistant. Water resistance and dust resistance are not permanent conditions and will diminish or be lost over time due to normal wear and tear, device repair, disassembly or damage. Phone is not drop/tumble proof, and dropping your device may result in loss of water/dust resistance. Damage from drops, tumbles and other external forces is not covered under warranty. Liquid damage voids the warranty. See g.co/pixel/water for details.
  • 12
    Pixel updates for 7 years from when the device first became available from the Google Store in the US. See g.co/pixel/updates for details.
  • 13
    Compared to Pixel 9. Screen has rounded corners. When measured diagonally as a rectangle, the screen is 6.3 inches. Actual viewable area is less. Dimension may vary by configuration and manufacturing process. Peak brightness measured at 5% on-pixel ratio.
  • 14
    Compared to Pixel 9.
  • 15
    Battery life depends on many factors, and using certain features will reduce it. Actual battery life may be lower. Over time, Pixel software will manage battery performance to help maintain battery health as your battery ages. See g.co/pixel/battery-tests and g.co/pixel/batteryhealth for details.
  • 16
    Wired charging rates are based upon use of the Google 45W USB-C® Charger plugged into a wall socket. Actual results may be slower. Adaptors sold separately. See g.co/pixel/battery-tests and g.co/pixel/batteryhealth for details.
  • 17
    Requires Qi 2.0-certified wireless charger (sold separately).
  • 18
    With Google Safe Browsing. See safebrowsing.google.com to learn more.
  • 19
    Car Crash Detection is not available in all languages or countries. Car Crash Detection may not detect all accidents. High-impact activities may trigger Car Crash Detection. This feature is dependent upon network connectivity and other factors and may not be reliable for emergency communications or available in all areas. See g.co/pixel/carcrashdetection for details.
  • 20
    Crisis alerts are available in the Personal Safety app. Personal Safety app features are dependent upon network connectivity and other factors, and may not be reliable for emergency communications or available in all areas. For more information, see g.co/pixel/personalsafety.
  • 21
    Restrictions apply. No additional setup is required. Service included at no additional charge for the first two years after activation of devices. Service is available in the UK and Europe. Connection and response times vary based on location, site conditions and other factors. See g.co/pixel/satellitesos for details.
  • △
    Trade-in values vary based on condition, year, and configuration of your eligible device, and are subject to change upon inspection. Phone trade-in credit will be issued as a refund back on the specific form of payment used for the phone purchase at Google Store or in the form of Store Credit if the purchased phone has already been returned. Refund is based on (and paid after) phone received matching the description provided at time of estimate. Phones sent for trade-in must be received within 30 days of initiation of trade-in process, provided the purchased device has not been returned during that time. Additional trade-in terms are located here: https://store.google.com/intl/en_ie/about/device-trade-in/