Meet the Google Pixel 10 series. A new era of power.

As the only phone engineered by Google, Pixel has consistently pushed the boundaries, with Pixel 9 Pro earning "phone of the year" from TechRadar¹. Announced at the Made by Google 2025 event, Google has released the Pixel 10 series, taking this leading phone to a whole new dimension.

Powered by the new next-gen Google Tensor G5, an incredible camera, and Gemini — Google’s AI assistant — Google Pixel 10 empowers you to accomplish everyday tasks in an extraordinary way, and more efficiently².

Pixel 10 Pro and Pixel 10 Pro XL are Google’s most premium, innovative phones, offering a "pro" experience that only Google's most-capable AI on Pixel's most-powerful phone can provide. Or, unfold the extraordinary with Pixel 10 Pro Fold: a gateway to unique experiences, boosting enhanced productivity, and incredibly immersive entertainment.

Thanks to an all-day battery life³, the Pixel 10 series is your reliable companion to seamlessly juggling a busy workday, exploring a new recipe, and capturing precious family moments.

Magic Cue brings a new level of personalised intelligence and helpfulness to your Pixel. It anticipates your needs and proactively suggests relevant information and helpful actions based on the context on your phone⁴. Calling your airline? Magic Cue surfaces your flight details as soon as you dial. Is your friend asking for the address to tonight’s party? It automatically pulls up the info for quick sharing. This intuitive feature is powered by the custom-built Google Tensor G5 chip, featuring cutting-edge, on-device AI that gives features, like Magic Cue, the ability to process and understand relevant information to deliver helpful, proactive assistance.

The Pixel 10 series introduces a significant leap forward with the Google Tensor G5, the most advanced Pixel chip to date. This redesigned custom-built processor delivers remarkable efficiency and makes the Pixel 10 series even faster than before, bringing you Google’s most advanced AI. It's built with a TPU that has up to 60% more computing power to optimise⁵ Google’s AI, with Pixel 10 Pro housing a CPU that's up to 25% faster for more responsive everyday tasks.⁶

With 16GB of RAM on Pixel 10 Pro, Pixel 10 Pro XL and Pixel 10 Pro Fold, you can do more at once, like browsing the web more smoothly, switching between demanding apps with ease, and editing photos in a snap – all whilst managing power consumption.

The Pixel 10 series is engineered to keep up with your life, with an all-day battery that can last over 24 hours³. Need an extra push? Extreme Battery Saver can stretch your Pixel 10's power for up to 100 hours³ – perfect for uninterrupted use like streaming content for hours, or extended travel.

Even when you're low on juice, a quick pit stop is all you need. Say hello to Pixelsnap, an all-new magnetic technology built into all Pixel 10 devices, that lets you effortlessly snap wireless chargers, stands, grips and thousands of other accessories to your Pixel – even while using Google’s Pixelsnap cases^3,7. Pair your Pixel with the new Pixelsnap Charger for seamless and efficient Qi2 wireless charging that reaches speeds of up to 25W⁸.

Pixel 10 is crafted from premium, durable materials, featuring a borderless visor with minimal, uniform bezels and a 6.3-inch Actua display that’s comfortable to hold⁹. The Pro series phones are impeccably designed with a silky matte glass back and polished metal accents – choose between Pixel 10 Pro with a 6.3-inch display or opt for a bigger screen experience with Pixel 10 Pro XL 6.8-inch display⁴. Pixel 10 Pro Fold champions flexible style in Google’s most premium design yet with a new high-strength, gearless, friction-fluid hinge. Pixel 10 Pro Fold lets you dive right into entertainment tablet-style with 8-inch inside and 6.4-inch outer displays – our largest display¹⁰.

Showcase your personal style with Pixel 10. Choose from four bold colours – new Indigo, Frost, and Lemongrass, and the classic Obsidian. Pixel 10 Pro and Pixel 10 Pro XL come in four luxurious colours – Moonstone, Jade, Obsidian and Porcelain, with Pixel 10 Pro Fold available in the stunning premium colours Moonstone and Jade.

Experience a deeply personal and intuitive interface with Material 3 Expressive, a significant design update in Google Pixel. It brings enhanced personalisation, letting you customise your phone's style and personality with updated dynamic colour themes, responsive components, and emphasised typography – making your Pixel uniquely yours. The design introduces more natural, fluid animations for a smoother and more intuitive user experience, creating delightful moments in your everyday routines. Plus, customisable Quick Settings and a new Live Updates feature for tracking progress notifications make your phone even more functional and easier to use.

The Pixel 10 series makes it effortless to capture amazing photos every time, offering AI-powered features and magical editing tools in the Pixel Camera. The all-new Camera Coach, powered by Gemini models built right into the camera, can read the scene, offer suggestions, and help you find the best angle and lighting¹¹. It can even suggest the best modes to use, helping unleash the creative photographer in you.

Say goodbye to unflattering group photos with Auto Best Take, where Pixel can automatically find and combine similar photos into one where everyone looks their best. And with an improved Add Me feature, you can now add the photographer to even bigger groups, ensuring no one is left out of the memory.

For the first time ever, the base Pixel 10 phone features an advanced triple-rear camera system and 5x telephoto lens. The 20x Super Res Zoom and 48 MP wide camera with Pixel HDR+ make it easy to capture stunning photos in almost any light.

Pro Exclusive: Pixel 10 Pro features a pro triple rear-camera system with a 50 MP wide camera, an upgraded 5x telephoto lens with 100x Pro Res Zoom, and a 42 MP front-camera with autofocus¹². Enjoy Pro Res Zoom, High Res Portraits, and improved stabilisation powered by Video Boost for stunning studio-quality photos and cinema-quality videos¹³.

Fold Exclusive: Pixel 10 Pro Fold's flexible design allows for unique photography experiences. Instant View lets you review photos side-by-side on the unfolded inner screen as you capture them. Dual Screen Preview makes it easy for everyone to pose perfectly, and you can elevate your selfies with higher-quality results using the rear-camera via Rear-camera Selfie¹⁴.

Simplify your life and supercharge your productivity thanks to Gemini, which is seamlessly integrated into the Pixel 10 series as the ultimate personal AI assistant to help you navigate life easier. With Gemini Live, you can engage in natural, hands-free conversations, enhancing discussions by sharing your screen, images, files, or YouTube videos¹⁵. Need furniture arrangement ideas for your home, or troubleshooting an issue with your bike gears? Share your camera in Gemini Live for a back-and-forth chat about what you're seeing.

Gemini also acts as your personal AI assistant, multitasking across apps to get things done within your Google ecosystem and beyond, without you needing to switch applications¹⁶. Ask Gemini to find the best spot to meet your friends for a flat white and add it to your group chat and calendar.

Pro Exclusive: Pixel 10 Pro phones include a one-year subscription to the Google AI Pro plan for eligible users, giving you priority access to Google's next-gen AI with Gemini Pro¹⁷. This plan boosts productivity with Gemini in Gmail and Docs, and unlocks creativity with Veo 3 Fast for text-to-video generation¹⁸.

Google Pixel is designed to safeguard your sensitive information. With real-time security checks, your Pixel provides continuous online protection and intelligent theft protection that can automatically lock your phone if a theft is detected. If your Pixel goes missing or stolen, you can also use Remote Lock to secure it instantly.

Beyond digital security, Pixel is built to keep you and your loved ones safe in the real world. Its comprehensive Personal Safety Suite offers key features like Emergency SOS and Car Crash Detection¹⁹, which can swiftly connect you to emergency services and share your location if you're unable to communicate. Additionally, Crisis Alerts will proactively warn you about nearby hazards such as flooding or fires, ensuring you stay informed and prepared²⁰.

Take your pocket-sized entertainment hub with you wherever you go and watch your favourite content on the biggest Pixel screen possible. For those who value productivity, you’ll love the ability to do more things at once with handy Pixel 10 Pro Fold features. Use Flexible Split Screen to plan the quickest way to the beach²¹, or use Drag & Drop to move images, text and files from one app into an open presentation on your way to work.

The foldable design transforms into a hands-free hub in tabletop mode for easy viewing of your favourite shows and films, allowing you to lose yourself in your favourite content. This big-screen experience delivers unparalleled portable entertainment and effortless productivity that adapts to your every moment.

Built to last from the inside out, Pixel 10 phones are exceptionally crafted for scratch resistance with spacecraft-grade aluminium and Corning® Gorilla® Glass Victus® 2. With an IP68 rating, they stand up to water and dust, too²². All Pixel 10 devices receive 7 years of OS from launch, security, and Pixel Drop updates for new and upgraded features, ensuring your phone stays current and secure for longer²³.

Compare which Pixel 10 series model is best-suited for your lifestyle:

Embrace all that the new Pixel 10 series has to offer on Google Store Australia.