Building products
for the planet.
And for everyone.
Our approach
Three areas that we're focusing on.
From product design to manufacturing and across our supply chains, we are working to address our environmental and social impact at every step.
Products
Create products, services and processes that reuse materials and reduce our impact on the environment.
Supply chain
Collaborate with suppliers to create a safer, fairer and more equitable supply chain.
People
Make products that put people first and expand access to their benefits.
Products
Create products, services and processes that reuse materials and reduce our impact on the environment.
Supply chain
Collaborate with suppliers to create a safer, fairer and more equitable supply chain.
People
Make products that put people first and expand access to their benefits.
Our Products
'Designers are problem solvers. And sustainability is the biggest problem for our generation to solve.'

– Ivy Ross, Head of Design for all Google hardware products
Design choices
Lower-impact materials and longer-lasting products.
We're designing processes that eliminate waste and pollution. While providing better support to give our products a longer life so that they don't have to be replaced often.
Give materials a second life.
Of all plastic waste in the world – amounting to billions of metric tons – only a fraction is recycled. That's why we're partnering with our suppliers to develop safe, durable and high-quality recycled plastic while cutting down usage of non-recycled plastic.
Portfolio-wide commitment
All Made by Google products launched since 2020 are built with recycled materials.
Reusing plastic
We're committing to using recycled or renewable material in at least 50% of all plastic in all our hardware products by 2025, prioritising recycled plastic everywhere that we can.
Packaging goals
By 2025, we're committing to making our product packaging 100% plastic-free and 100% recyclable.
Give materials a second life.
Of all plastic waste in the world – amounting to billions of metric tons – only a fraction is recycled. That's why we're partnering with our suppliers to develop safe, durable and high-quality recycled plastic while cutting down usage of non-recycled plastic.
Portfolio-wide commitment
All Made by Google products launched since 2020 are built with recycled materials.
Reusing plastic
We're committing to using recycled or renewable material in at least 50% of all plastic in all our hardware products by 2025, prioritising recycled plastic everywhere that we can.
Packaging goals
By 2025, we're committing to making our product packaging 100% plastic-free and 100% recyclable.
Ingredients matter.
A large part of manufacturing waste ends up in landfill. To reduce our carbon footprint and impact, we're maximising the use of recycled and renewable materials across our operations, products and supply chains.
Recycled aluminium
Using recycled aluminium helps us to reduce our carbon footprint. The aluminium in the housing of the Pixel 6 and Pixel 6 Pro is 100% recycled content.
Thoughtfully designed cases
The Pixel phone cases have been redesigned to contain 30–70% recycled plastic.
Refined textiles
The Nest Audio enclosure is made from 70% post-consumer recycled plastic, including textile made from recycled water bottles.
Ingredients matter.
A large part of manufacturing waste ends up in landfill. To reduce our carbon footprint and impact, we're maximising the use of recycled and renewable materials across our operations, products and supply chains.
Recycled aluminium
Using recycled aluminium helps us to reduce our carbon footprint. The aluminium in the housing of the Pixel 6 and Pixel 6 Pro is 100% recycled content.
Thoughtfully designed cases
The Pixel phone cases have been redesigned to contain 30–70% recycled plastic.
Refined textiles
The Nest Audio enclosure is made from 70% post-consumer recycled plastic, including textile made from recycled water bottles.
Reducing waste.
There is immense strain on our natural resources with an urgent need to balance consumption and consequences. So we're trying to reduce the waste generated at all levels – from manufacturing to retail.
Versatility
Our cameras feature flexible designs, making them more versatile so that they can continually adapt to people's evolving preferences.
Reducing waste.
There is immense strain on our natural resources with an urgent need to balance consumption and consequences. So we're trying to reduce the waste generated at all levels – from manufacturing to retail.
Versatility
Our cameras feature flexible designs, making them more versatile so that they can continually adapt to people's evolving preferences.
Built to last longer.
Our devices are designed to stand the test of time, so that people can enjoy them for longer.
Future-proofing
Regular feature updates for Pixel and Nest devices help to improve our in-market products over time so that they can grow with you.,
Up-to-date security
We’re committing 5 years of security updates for our Nest and Pixel devices (starting with Pixel 6 and Pixel 6 Pro).,
Worry-free repairs with iFixit
Extend the life of your Pixel with iFixit's easy-to-follow guides. When you opt to fix your phone instead of replace it, you help keep e-waste out of the landfill.
Built to last longer.
Our devices are designed to stand the test of time, so that people can enjoy them for longer.
Future-proofing
Regular feature updates for Pixel and Nest devices help to improve our in-market products over time so that they can grow with you.,
Up-to-date security
We’re committing 5 years of security updates for our Nest and Pixel devices (starting with Pixel 6 and Pixel 6 Pro).,
Worry-free repairs with iFixit
Extend the life of your Pixel with iFixit's easy-to-follow guides. When you opt to fix your phone instead of replace it, you help keep e-waste out of the landfill.
Our Supply Chains
'We work with our suppliers to drive real change across our value chain.'

– Adi Narayanan, Head of Materials Science & Engineering at Google
Safer manufacturing. Healthier communities.
We're investing in infrastructure to generate more social and economic opportunities and promote global wellbeing.
Worker protectionSafer chemistrySupplier diversity
Our Supplier Code of Conduct sets clear expectations for human rights. We perform regular audits to safeguard worker safety and treatment.
We're restricting chemicals of concern and working towards creating and integrating safer substitutes for them.
Our programme is designed to connect more minority-, women-, LGBTQ-, disability- and veteran-owned businesses to opportunities within Google.
Worker protection
Our Supplier Code of Conduct sets clear expectations for human rights. We perform regular audits to safeguard worker safety and treatment.
Safer chemistry
We're restricting chemicals of concern and working towards creating and integrating safer substitutes for them.
Supplier diversity
Our programme is designed to connect more minority-, women-, LGBTQ-, disability- and veteran-owned businesses to opportunities within Google.
Investing in communities and resources.
We are working to take better care of the communities in which we operate. From partnering with mining companies to investing in renewable energy, we want to help build comprehensive approaches to our impact commitment.
Invest in a cleaner future.
We believe that clean energy is key to accomplishing our goals. It's the cornerstone of our sustainability efforts, and we've been carbon neutral since 2007 in our operations here at Google.
Advancing renewable energy
Google is the world's largest annual corporate purchaser of renewable energy. Google has signed more than 55 power purchase agreements, which will provide nearly 6 GW of renewable energy that is new to the grid.
Investment commitments
We've committed to investing roughly $150 million USD into renewable energy projects in key manufacturing regions, aiming to catalyse roughly $1.5 billion USD of capital into renewable energy.
Net Zero Emissions by 2030
At Google, our goal is to achieve net zero emissions across all of our operations and value chain by 2030.
Invest in a cleaner future.
We believe that clean energy is key to accomplishing our goals. It's the cornerstone of our sustainability efforts, and we've been carbon neutral since 2007 in our operations here at Google.
Advancing renewable energy
Google is the world's largest annual corporate purchaser of renewable energy. Google has signed more than 55 power purchase agreements, which will provide nearly 6 GW of renewable energy that is new to the grid.
Investment commitments
We've committed to investing roughly $150 million USD into renewable energy projects in key manufacturing regions, aiming to catalyse roughly $1.5 billion USD of capital into renewable energy.
Net Zero Emissions by 2030
At Google, our goal is to achieve net zero emissions across all of our operations and value chain by 2030.
Committed to sourcing our minerals responsibly.
We're working on making the mineral-tracking process more transparent for everyone.
Joining forces
In 2018, we joined Cisco, SGS, Volkswagen and Peruvian mining company Minsur to launch a plan for end-to-end mineral traceability.
Phase one
The pilot focuses on tin from Minsur's San Rafael mine, which produces approximately 6% of the world's tin supply.
Conflict-free minerals
As part of Google's conflict minerals programme in Congo and neighbouring countries, we partner with governmental organisations, industry groups and NGOs to aid conflict-free gold sourcing.
Committed to sourcing our minerals responsibly.
We're working on making the mineral-tracking process more transparent for everyone.
Joining forces
In 2018, we joined Cisco, SGS, Volkswagen and Peruvian mining company Minsur to launch a plan for end-to-end mineral traceability.
Phase one
The pilot focuses on tin from Minsur's San Rafael mine, which produces approximately 6% of the world's tin supply.
Conflict-free minerals
As part of Google's conflict minerals programme in Congo and neighbouring countries, we partner with governmental organisations, industry groups and NGOs to aid conflict-free gold sourcing.
The People
“When we build products at Google, we think in terms of building for everyone, with everyone. This is hard work...it’s a journey, and we’re committed to learning and improving.”

- Annie Jean-Baptiste, Head of Product Inclusion at Google, Building for Everyone
Building technology that's truly helpful.
From hospitals and low-income households to caregivers and users with disabilities – we're committed to developing programs and products that put people first.
Addressing health disparities with Fitbit.
We're working to help underrepresented researchers aiming to improve health outcomes in underserved populations.
Expanding knowledge
In 2020, Fitbit was recognised in a Harvard-MIT study as the fourth most frequently used 'connected digital product' in clinical trials from 2015 to 2018.
Aiding research
Fitbit devices have been used in more clinical research than any other consumer wearable.
Fostering greater equity in health research
Our Health Equity Research Initiative will award up to $500,000 in Fitbit products and services to researchers who are actively working on related projects in the US.
Addressing health disparities with Fitbit.
We're working to help underrepresented researchers aiming to improve health outcomes in underserved populations.
Expanding knowledge