’Tis the moment to buy your favourite Pixel gifts. Shop Pixel 9, Pixel 9 Pro XL, Pixel Watch 3 and more. Shop now

Active Zone Minutes

You made it! Google Store is your new home for all things Fitbit. Start shopping below or get help with your Fitbit account here.
Make every minute count with Active Zone Minutes
Learn how Fitbit uses your heart rate to help you get more efficient with your workouts.
Discover the benefits of Active Zone Minutes
Stay motivatedOn-wrist notifications and celebrations keep you going.
Get credit for your effortKnow how hard you’re working during any heart-pumping activity.
Unique to youHeart rate zones are personalised for your age and fitness level.
Reach activity goalsTracking Active Zone Minutes helps you reach the recommended activity guidelines.
Reaching the recommended activity guidelinesReaching the recommended activity guidelines
Active Zone Minutes counts your time spent in any heart-pumping activity. Your default goal is based on the widely accepted recommendation of 150 minutes of moderate activity or 75 minutes of vigorous activity per week.
Work out smarterWork out smarter
With Active Zone Minutes, the harder you work, the more credit you get. 1 minute in the fat burn zone earns 1 Active Zone Minute, and 1 minute in the cardio or peak zone earns 2 Active Zone Minutes. You put in the work, and we’ll do the math!
A focus on personalisationA focus on personalisation
Your target heart rate zones are personalised based on your age and resting heart rate, giving you a more accurate understanding of how to optimise your effort.
Zone notifications keep you in the knowZone notifications keep you in the know
When you’re in an exercise mode, your Fitbit tracker or watch buzzes to let you know when you enter and exit a heart rate zone: 1 buzz for the fat burn zone, 2 buzzes for the cardio zone and 3 buzzes for the peak zone.
See how your efforts add up
two women smiling walking down the street
Earn Minutes All DayEarn Active Zone Minutes whenever you get your heart rate up, whether you're in an exercise mode or not.
Fitbit device with active zone minutes on screen
Daily ProgressView Active Zone Minutes on your wrist to see how close you are to reaching your daily goal.
man running in woods
Zone NotificationsBuzzes on your wrist let you know what zone you’re in without having to take your eyes off your exercise.
screen showing active zone minutes
CelebrationsStay motivated to reach long-term goals with daily and weekly celebrations.
Boost your fitness with Fitbit Premium
Level up your workout routine with a Daily Readiness Score, energising workouts with expert trainers and more.
Boost your fitness with Fitbit Premium
Level up your workout routine with a Daily Readiness Score, energising workouts with expert trainers and more.
1
Based on the widely accepted recommendation from organisations like the American Heart Association, Center for Disease Control and World Health Organization.
2
Available now on Google Pixel Watch 2, Google Pixel Watch, Fitbit Sense 2, Sense, Versa 4, Versa 3, Versa 2, Versa, Versa Lite, Ionic, Charge 6, Charge 5, Inspire 3, Inspire 2 and Luxe.