The official site for Fitbit activity trackers and smartwatches

Pixel and Fitbit keep you moving.

New
Do not announce
Google Pixel Watch 4
Do not announce
Google Pixel Watch 3
Image of Active Sport Band, Indigo Performance Loop band, Lemongrass Gradient Stretch band
Accessories
New

Google Pixel Watch 4

Precision crafted. Performance ready.
New

Google Pixel Watch 4

Precision crafted. Performance ready.
The Pixel Watch 4 with the Active Band in Obsidian
The Pixel Watch 4 with the Active Band in Obsidian
Close up of a Pixel phone screen showcasing the homepage of the Fitbit app
Close up of a Pixel phone screen showcasing the homepage of the Fitbit app
Fitbit Premium

The full force of Fitbit at your fingertips.

Get advanced insights, personalised recommendations and energising workouts.
Fitbit Premium

The full force of Fitbit at your fingertips.

Get advanced insights, personalised recommendations and energising workouts.

Style and power your watch or tracker.

Google Pixel Watch 3 USB-C Fast Charging Cable
Power cables and chargers
Power cables and chargers
Pixel Watch Active Band
Pixel Watch Active Band
Pixel Watch Bands
Google Pixel Watch 3 USB-C Fast Charging Cable
Power cables and chargers
Power cables and chargers
Pixel Watch Active Band
Pixel Watch Active Band
Pixel Watch Bands
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    Fitbit Premium content and features may change. Content recommendations are not available in all countries and may be in English only.